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Bell HYPOAllergenic
SOCIAL MEDIA
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The most colorful cosmetics on Instagram
Bell Hypoallergenic is, as the name suggests, a hypoallergenic cosmetics line from the internationally recognized Polish brand Bell. These vegan-friendly products are perfect for everyone with sensitive skin, including girls, women, and even bold guys who embrace skincare. It's a truly unique brand—and we're all about those!
From 2021 to 2023, we managed the brand’s Czech Instagram account, which felt like a well-earned reward for our team. It didn’t take long before Bell Hypoallergenic became our true love-brand.
For Bell Hypoallergenic, we crafted a colourful creative strategy. Our talented illustrators designed unique characters, which we combined with elegant typography and engaging graphic elements. Each post and the overall feed became a visually striking experience full of endless collages. To top it off, we managed the collaborations with influencers, adding an extra layer of excitement to the project.
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Our strategy, which included a visual rebranding of their social media, impressed the client so much that it was adopted as the official guideline for Bell Hypoallergenic across other European markets.
